The Manifesto Study

In this blog I will share my research and thoughts on some manifestos.

Included in this manifesto are 24 global, generous and inspiring principles to revolutionise the way we think and inspire great change.

The 24HRS2MC (24 Hours to Massive Change) design principles comprise the toolkit of insights, methods, and creative strategies that We have applied our methodology to products, processes, geographies, governments, and We have applied our methodology to products, processes, geographies, governments, and enterprises to make real impact in economic, cultural, governmental, environmental and social spaces. "First Inspire: Design is Leadership, Lead by Design". "Compete With Beauty," "Work on What You Love," "Think Like You're Lost in the Forest," "Break Through the Noise," and "Design the Invisible."

Included in this manifesto are 24 global, generous and inspiring principles to revolutionise the way we think and inspire great change.

BruceMau has a long history of using the power of design to change the world. Developed over the past three decades, this remarkable book is organised by 24 values that lie at the heart of Mau's philosophy. mc24 features essays, observations, project documents and design work by Mau and other renowned architects, designers, artists, scientists, environmentalists and thinkers of the era. Practical, playful and critical, it comes equipped with a toolkit for readers, enabling them to make an impact and generate change on all scales.

For me personally, I agree almost completely with these 24 principles. After studying them carefully they have really inspired me in terms of my design work. From sources of inspiration, to design thinking, to the definition of design, I agree with all of them. Although this may not necessarily apply to everything I do, as it cannot be perfect for everything, it is important to be flexible in the design studio.

These 24 Manifestos are also very helpful in practice. The way of thinking 'Think Like You're Lost in the Forest' has been really useful to me. It taught me how to look at problems anew and find solutions to them. It didn't just help with design, it also inspired me to think about my life.

Of the 24 manifestos, the one that is most in line with my own design philosophy is 'Design the Invisible'. I really agree with this idea. What I like about my own design is the simplicity, the cleanliness, the seeming absence but indispensability. I appreciate the "just right" feeling of design more than the "this is better" feeling. Design is successful when it fits perfectly into life.

I think it's important to keep the love of design alive as a designer. Of course it's not just about loving your work, it's also about loving life and living it. This goes hand in hand with 'Work on What You Love'. I think it's important to have love in your design, it's only when your design is full of love that it can seem cold and icy. It is only when your design is full of love that it will appear cold and cold. It is only when it conveys the meaning of design to people.

Back to reality, I will be working as a graphic designer in the future. I need to learn more, different manifestos, ideas to enrich myself. Design must carry with it the designer's thoughts and feelings, so constantly enriching myself is the only way to enrich my thoughts, to make better designs and to convey a better visual experience to the audience.

In terms of art and design, the first thing that comes to mind is the design statement of Kenya Hara, a designer I admire most: "Nothing, but also everything".

Kenya Hara's design for MUJI is not a minimalist design, but a representation of the concept of emptiness, and it is because of emptiness that it allows the audience to reverie and provide the possibility for meaning to occur on its own. The essential characteristic of design that highlights both the emptiness and the inclusion of other factors, and thus simplicity to the extreme is its embodiment, never its purpose. For this reason, MUJI's products have always been 'subtractive', removing as much as possible the unnecessary and preserving only the essential functionality of the product and the pure materials themselves.

After all, there is no fancy decoration that speaks to the audience as much as the essence of the product, and on the other hand, it is the simplicity of the product that makes the audience more willing to use their own endless imagination. This Zen-like 'nothing' design concept comes from the Japanese Zen-like mindset of reverence for the gods of nature.

They believe that the gods are in nature and that wisdom often comes from nature. Most people think of MUJI as a brand with the word "cold" in their minds, but in my opinion, another way of expressing it is "simple and natural".

As a graphic designer, I think my work needs to have a certain responsibility to society. Whether it's packaging, books or logos, posters, the messages that we send out have an impact on people. So although these manifestos have helped me a lot, I don't think I can follow them completely, because design needs to be about change, not definitive. If we all follow one manifesto, then design will lose its soul.

In my future work, I think I will take my own understanding of the ideas, principles and manifestos I admire and slowly combine them with my own design principles to complement each other's strengths and weaknesses. I would like to improve my design philosophy and then gradually mature it into my own design manifesto.

Finally, I hope that everyone will be able to become what they want to be.

See you in the next blog.😊

luxuan 💗

​in 2021